Will Google's New SERPs Result in More Traffic?

Google has recently redesigned their search engine results pages (SERPs) so users have no choice but to notice the available options.  This means that any SEO you have already done needs to be re-evaluated because Google has offered users more options in the left-panel.  There is a very good chance that users will use these options.  As a blogger the redesigned SERPs may result in more traffic to your blog.  That's the good news!

The next bit of good news from the new SERPS is social networking becomes more important. Real time searches for Twitter will be available as will more results from forums. Previously forum participation did not show as much in the SERPs but now it will. This means that forum participation will now be another way you can drive traffic to your blog.  What we are seeing is that while SEO is important, social interaction is going to take on a larger roll for Google ranking.  If you aren't into Twitter or Facebook this is a very good time to get involved.  

From a personal perspective, I am involved in several forums that for the most part give be good quality but low volume traffic.  I like that forum participation will now be part of Google's SERPs.  I am fairly active on Twitter so also like that my tweets will now be available on Google although I was sure they already were a couple of months ago.  I think the newly designed SERPs is going to help increase traffic to blogs as a whole.

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